czwartek, 10 kwietnia 2014

Pathfinder panel vs pathfinder effect.

One of the chapters in the Illustrator Essential magazine- the graphic design magazine that I discovered recently- which was dedicated to Pathfinder gave me a chance to have a closer look to this tool. Thanks to a simple guide I was able to understand  the differences between the Pathfinder panel and the Pathfinder effect.
I started from a simple exercise on how to add some character to a plank of wood. In the Illustrator I drew a pointed rectangle using rectangle tool and modifying it with the direct selection tool.
To add some chips out to the basic shape I used the Subtract option from the Pathfinder effect. With a brush tool and I defined the chunks that I wanted to take out. Next I grouped the object which made it easier to manage shapes.




I went to Effect-Pathfinder-Substract and removed the unwanted parts from the basic shape.


It resulted in a shape which reminded a piece of chipped wood.



To compare the Pathfinder effect with the Pathfinder panel I created a similar shape but this time I used the Pathifinder panel. I drew the pointed rectangular and defined the chunks with a brush as I did in the first instance. I opened the Pathfinder panel (Window- Pathfinder)  and clicked the option "minus front" . 


I edited the two shapes and started experimenting with the selection.I was manipulating the shapes with the direct selection too. My conclusions of this experiment were:

1. With the Pathfinder panel you are not able to edit the original object. The changes can
 be applied to any combination of the objects, groups or layers.

2.In the Pathfinder effect you can still select and edit the original object, you can use the appearance panel to modify or remove object, but the changes can be only applied to groups, layers and text objects
Moreover while edited the pathfinder effect treats brushes as shapes instead of simple paths.  




czwartek, 6 lutego 2014

Submission day.


Today was a submission day for the packaging design product.
I was quite happy with my sketchbook presenting my idea development and the final outcome, although I think there was a scope for improvement in my final visual presentation.
I put a lot of effort and time preparing and presenting my development route.


Evaluation:
I have learned new skills in relation to producing a packaging net. Thanks to  the research that I conducted I have learned a lot about the aspects of good packaging design. 
I think that this module was a good practice and it was a great opportunity to get to know more about the packaging design area.




wtorek, 14 stycznia 2014

Box brief- development.


I finally managed to refine my idea development. I went for an pop-art inspired picture, that create a background for the text that I`m going to put in the center of my design. 
I decided to imitate the style because I find it bold, distinctive and down-to-earth. I think the style reflects the tone of voice of the company.

Evaluation:
I wanted the design to be outstanding, witty, original and catchy. I wanted to avoid a popular masculine pathos. I think that such as down-to-earth, everyday product as underwear should be presented in a witty way to stand out against other products of this kind.

With the ready sketch of my final design in  my hand I started thinking  of the way I`m going to finalize my design. I decided to use the AI to develop my design. I decided to use the program, because it was the best way of creating vector shapes that my design is based on.

wtorek, 7 stycznia 2014

Box brief development


For  the last few days I was trying to develop a design for the Box brief.
I came up with the idea of placing a colloquial expression like : “you nailed it” or “you`re the man” in the centre of my design.
I think this expression would reflect my idea of a witty and catchy design. It would be straightforward and down-to-earth and could build a bond with a customer.
The boxes could be personalized by writing a name of the customer on the box.

I was I was trying to incorporate the this text into my design. I was experimenting with different design styles for the Box brief.  I was looking for inspiration in different sources from a war posters to pop-art design.


Box brief development


For  the last few days I was trying to develop a design for the Box brief.
I came up with the idea of placing a colloquial expression like : “you nailed it” or “you`re the man” in the centre of my design.
I think this expression would reflect my idea of a witty and catchy design. It would be straightforward and down-to-earth and could build a bond with a customer.
The boxes could be personalized by writing a name of the customer on the box.

I was I was trying to incorporate the this text into my design. I was experimenting with different design styles for the Box brief.  I was looking for inspiration in different sources from a war posters to pop-art design.